Funky little USB
When looking for a tool to promote videos to prospective new pupils to the High School I found these fun flat credit card USB sticks that can be printed on both sides. These now sit very neatly inside the front cover of the new prospectus and come pre-loaded with the school video files all ready to play. Once they have watched the videos the files can then be wiped and the student can use the USB stick as normal. Also this handy shape sits perfectly inside a blazer pocket – so ideal for storing school work.
This is a great example of ‘online – off line’ marketing, making the most of the media you have invested in and giving it greater exposure. Marketing for private schools needs to capture the imagination and interest of the child as well as the parents.
See Truro High School Videos here >>